Senior Marketing Executive

University Hospital Sharjah is seeking an experienced Senior Marketing Executive to help strengthen the hospital's market position, expand community and corporate relationships, and support growth in patient volumes. The role combines strategic marketing, market research, communications, public relations, events, sponsorships and business development. The successful candidate will work closely with senior leadership and clinical and operational teams to identify opportunities and deliver measurable marketing initiatives.

Key Responsibilities

• Develop, implement and manage the hospital's marketing strategy and annual marketing activities.
• Support senior leadership in strategic planning by identifying market opportunities and innovative approaches.
• Strengthen relationships with media organizations and external communication channels.
• Identify new media platforms and promotional opportunities to improve reach among target audiences.
• Develop corporate relationships and initiatives that contribute to revenue growth and patient referrals.
• Identify community sponsorship opportunities and coordinate approved partnerships.
• Plan campaigns designed to increase patient volumes across key service areas, including Emergency, Pediatrics and Obstetrics and Gynecology.
• Support promotion of new physicians and services to community doctors and referral networks.
• Lead appropriate market research projects and translate findings into practical marketing actions.
• Manage the marketing department budget and monitor costs against annual objectives.
• Coordinate conferences, seminars, exhibitions and healthcare marketing events.

Requirements

• Minimum 5 years of marketing experience in healthcare or a related sector.
• Strong strategic planning, communication and stakeholder-management abilities.
• Experience with market research, corporate relations, events and media engagement.
• Ability to manage budgets and multiple marketing initiatives simultaneously.
• Confident working with senior executives and cross-functional teams.

Employment Details

• Company: University Hospital Sharjah
• Location: Sharjah, United Arab Emirates
• Employment Type: Full Time
• Department: Marketing