Associate Director of Ads Sales

Careem is hiring an Associate Director of Ads Sales in Dubai to build and scale the agency ecosystem for Careem Ads across the UAE, Saudi Arabia and Egypt. The role focuses on agency adoption, commercial strategy, revenue growth and partnership development across major agency groups. It combines senior commercial leadership with market-building responsibilities, requiring an experienced advertising professional who can create scalable go-to-market models and influence senior stakeholders.

Key Responsibilities

• Develop and own the agency go-to-market strategy across the UAE, KSA and Egypt.
• Build annual joint business plans, reseller models and multi-market expansion plans with major agency groups.
• Own the Careem Ads value proposition and equip agencies with data, narratives and proof points.
• Manage strategic agency relationships and maintain a defined revenue pipeline.
• Lead and mentor Agency Partner Managers while establishing operating rhythms, metrics and governance.
• Drive agency-led advertising revenue and identify new commercial opportunities.
• Develop sales enablement materials and support agency roadshows and market-development activity.
• Provide structured feedback to Product, Measurement, Creative Operations and Finance on market requirements.
• Support new advertising innovations and beta pilots while representing Careem Ads externally.
• Help build the infrastructure, playbooks, positioning and commercial processes for a growing advertising business.

Requirements

• 12–15+ years of experience in media sales, digital advertising or agency partnerships, preferably in technology.
• Proven experience building and scaling agency ecosystems and delivering against revenue targets.
• Strong understanding of digital media, major advertising platforms and retail media.
• Strong analytical skills and comfort with Excel or BI tools for forecasting and commercial planning.
• Executive presence with the ability to influence senior agency and advertiser stakeholders.
• Fluency in English and Arabic.
• Strategic, entrepreneurial approach suited to ambiguous 0-to-1 environments.
• Experience with non-endemic advertising, partnership-function buildout and AI-enabled workflows is advantageous.

Key Skills

Media Sales, Digital Advertising, Agency Partnerships, GTM Strategy, Revenue Growth, Forecasting, Pipeline Management, Executive Stakeholder Management, AI Tools

Employment Details

• Company: Careem
• Location: Dubai, United Arab Emirates
• Employment Type: Full Time
• Career Level: Director
• Industry: Technology, Information and Internet; IT Services and IT Consulting

Work Arrangement

Careem describes a flexible working model for full-time colleagues, with office/home working arrangements and remote-work flexibility subject to role requirements.