Marketing Manager

Abu Dhabi Commercial Bank is recruiting a Marketing Manager in Abu Dhabi to lead communications and marketing activity for assigned retail-banking business areas. The role combines campaign delivery with digital strategy and stakeholder coordination, with an emphasis on customer relevance, brand strength and measurable return on investment. It requires a practical marketing leader who can turn business priorities into coordinated campaigns and track outcomes.

Key Responsibilities

• Plan and execute marketing communications and campaigns that support assigned business objectives and customer segments.
• Develop and manage digital marketing activities, ensuring messages and customer journeys remain consistent across channels.
• Coordinate media and strategic initiatives with internal stakeholders, agencies and other partners as appropriate.
• Translate business priorities into campaign briefs, delivery plans, timelines and clear measures of success.
• Monitor campaign performance, customer response, spend and return on investment, then recommend improvements.
• Protect brand consistency and ensure marketing activity follows internal approval processes and relevant policies.

Requirements and Qualifications

• Bring experience in marketing, digital communications, campaign management or brand development, preferably in a complex service business.
• Demonstrate the ability to plan multi-channel activity and interpret campaign performance data.
• Be organised, persuasive and comfortable managing several stakeholder groups and delivery deadlines.
• Use sound judgement, keep records accurate and follow relevant policies, confidentiality expectations and internal controls.
• Relevant education, technical training or equivalent practical experience in the field is beneficial; any mandatory credential should be confirmed before applying.

Skills

• Campaign Management, Marketing Communications, Digital Strategy, Media Planning and related practical methods relevant to the position.
• Clear written and verbal communication with colleagues, customers and other stakeholders.
• Organisation, careful documentation and the ability to manage priorities and deadlines.
• A collaborative approach to problem-solving, continuous improvement and responsible decision-making.

Employment Details

• Company: Abu Dhabi Commercial Bank
• Location: Abu Dhabi, UAE
• Employment Type: Full Time
• Function: Marketing

Application

Applicants can review the role details and submit their application through the online application page.