Digital Marketing Executive

Innovation Factory

Job Description

Social Media Specialist

Innovation Factory is an IT firm that focuses on blockchain based solutions. With a rapidly growing team, the company has designed an entire ecosystem to bring everyday users closer to the technological advancement brought about by blockchain tech.

The digital ecosystem comprises of a number of unique digital solutions/utilities that enhance the lifestyle of its users and enables them to tap into web 3.0, NFT and blockchain based projects. Shifting and revolutionizing the crypto space, Innovation Factory hence developed its own blockchain, the BFIC Mainnet, to solve the scalability and speed issues while bringing a wide & diversified range of utilities for its blockchain’s native token “BFICoin”- World’s Biggest Utility Driven Cryptocurrency!

You’ll have the opportunity to learn and grow within a creative and innovative team, with access to ongoing personal and professional development.

Job Responsibilities

  • Create and post valuable content across all social media platforms that ensures an increase in customer engagement.
  • Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Create social media content strategies that are in line with the brand identity
  • Manage and organize social media content across company channels
  • Plan and organize social influencer campaigns, as well as participating in social influencer events
  • Assist in content writing
  • Monitor SEO and user engagement and suggest content optimization
  • Manage a large number of daily social media posts and interacts with followers on social media, such as promptly answering their questions
  • Stay updated with new trends, technologies and best practices in social media
  • Connect with industry professionals and influencers via social media to build a powerful network
  • Assist in any given task by the department head

RequirementsBachelor’s Degree in Marketing, Advertising, Communications, or related fieldCreative mindset with 3+ years of experience in digital marketingKeen interest in Crypto, Blockchain, NFTs, DeFi, and MetaverseExcellent knowledge of social media handles such as Discord, Instagram, Reddit, Quora, Twitter, Facebook, Medium, Telegram, etc.

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