Sr. Specialist Marketing – Growth

Job Overview

The Senior Growth Marketing Specialist will help drive quick-commerce user growth across talabat markets. The role develops and manages campaigns across customer lifecycle stages while balancing growth potential with budget efficiency. It owns campaign planning, channel strategy, performance review and ongoing improvement, working with local teams to align marketing execution with customer behaviour and business objectives.

The role involves regular coordination with colleagues and stakeholders to keep work organised and aligned with business priorities. Clear communication, accurate records and practical follow-up are important for maintaining consistent results.

Key Responsibilities

• Own the full growth campaign lifecycle, from ideation and planning to execution, analysis and iteration.
• Shape CRM and performance marketing direction across channels such as push, email, SMS, paid social, programmatic and search.
• Coordinate with local markets to adopt strategies that improve acquisition, engagement and retention.
• Balance channel investment and campaign efficiency without reducing long-term growth potential.
• Monitor campaign outcomes and use evidence to refine audience, timing, messaging and channel allocation.
• Share clear recommendations and practical guidance with country teams to support consistent execution.

Requirements and Qualifications

• Experience in growth, performance or digital marketing.
• Strong analytical skills and the ability to understand customer lifecycle performance.
• Experience coordinating multi-channel campaigns and managing marketing budgets.
• A test-and-learn mindset with the ability to translate results into improvements.
• Clear communication and the ability to work with teams across different markets.

Skills

Growth marketing, performance marketing, CRM, push, email, SMS, paid social, programmatic, SEM, campaign analytics.

Employment Details

• Employer: talabat
• Location: Dubai, United Arab Emirates
• Employment Type: Full Time
• Function: Growth Marketing

Working Approach

Audience understanding, consistent messaging and regular performance reviews help teams refine activity using evidence rather than assumptions.