Category Growth & Marketing Assistant Manager

About noon

noon, the region's leading consumer commerce platform. On December 12th, 2017, noon launched its consumer platform in Saudi Arabia and the UAE, expanding to Egypt in February 2019. The noon ecosystem of services now marketplaces for food delivery, quick commerce, fintech, and fashion. noon is a work in progress; we’re six years in, but only 5% done.

noon’s mission: Every door, every day

Overview:

We are looking for a strategic and dynamic Category Growth & Marketing Assistant Manager for the baby/toys category to join our Growth & Digital Strategy team at noon. This role is critical in driving category growth, enhancing market presence, and improving customer engagement through innovative marketing strategies and effective category management.

Key Responsibilities:

• Develop and implement comprehensive growth strategies for assigned categories to
• drive market share, revenue, and profitability.
• Plan, execute, and evaluate marketing campaigns across various channels, including
• digital, social media, and offline platforms, to promote category products and drive sales.
• Conduct thorough market research and analysis to identify trends, customer needs, and
• competitive dynamics. Use insights to inform category strategies and marketing
• initiatives.
• Collaborate with brands to plan the product life cycle sales, from launch to end of life
• phase, ensuring co-marketing strategies that drive demand across each phase
• Monitor and analyze the performance of categories and marketing campaigns, using key
• metrics to assess effectiveness and make data-driven decisions.
• Work closely with cross-functional teams, including sales, marketing, supply chain, and
• finance, to ensure alignment and successful execution of category strategies.
• Manage budgets for category marketing activities, ensuring efficient allocation of
• resources and maximization of ROI.
• Gather and analyze customer feedback to continuously improve category offerings and
• marketing approaches.

Qualifications:

• Bachelor’s Degree from top tier colleges, MBA is a plus.
• Proven experience in category management, marketing, consulting or a related field,
• preferably within the retail or consumer goods industry.
• Strong analytical and problem-solving skills with the ability to interpret complex data and
• make informed decisions.
• In-depth knowledge of marketing principles, digital marketing strategies, and market
• research techniques.
• Excellent verbal and written communication skills, with the ability to present and
• influence at all organizational levels.
• Strong project management skills with the ability to manage multiple projects
• simultaneously and meet deadlines.
• Demonstrated ability to work effectively in a team-oriented environment and collaborate
• with various stakeholders.