Assistant Manager – Consumer & Market Insights (D2C & Corporate Marketing)

About Samsung Gulf Electronics

Founded in 1969 in Suwon, Korea, Samsung Electronics has grown into one of the world’s leading technology companies and a globally recognized top 10 brand. Since 1996, Samsung Gulf Electronics, headquartered in Dubai, has driven innovation across the GCC region, delivering smart solutions in mobile, home appliances, displays, air-conditioning, and enterprise technologies.

Why Join Us?

At Samsung Gulf, we empower people to lead, grow, and drive progress. If you're ready to build your career with a global leader in innovation, we want you on our team.

Position Overview:

Join the D2C & Corporate Marketing Team as a Consumer & Market Insights Assistant Manager, where you'll turn data into actionable insights, shape media investment strategies, and guide key marketing decisions. Your work will help shape product strategies and market positioning across the region.

Key Responsibilities:

• Consumer Behaviour Analysis: Use internal platforms to analyze customer preferences and usage patterns.
• Segmentation & Targeting: Identify high-potential segments for focused marketing and product efforts.
• Market Intelligence Research: Conduct and manage MI research systems for strategic decision-making.
• Insight Development: Provide insights for product and market strategies through thorough data analysis.
• Secondary Data Analysis: Analyze market trends using sources like GfK, Euromonitor, and IDC.
• Research Planning: Set effective MI research directions and methodologies.
• Strategy Promotion: Support sales and product strategies by aligning with current market conditions.

What You Bring:

• 5–7 years’ experience in marketing insights and analytics
• Strong expertise in research methodologies
• Excellent Excel and PowerPoint skills
• Proficiency in project management and tracking tools
• Strong presentation and communication skills
• Trade marketing and strategy acumen

Perks & Benefits:

• 💰 Competitive salary + performance-based incentives
• 🕒 Flexible working hours
• 🛂 Visa + premium medical & life insurance
• 🌴 22 days annual leave + public holidays + birthday off
• ✈️ Air ticket allowance + parking allowance
• ☕ Free coffee, fruits & access to on-site cafeteria
• 🎉 Access to Samsung Social Clubs (Paddle, Korean, Arabic)
• 💻 24/7 access to the Samsung Learning Platform
• ❤️ Volunteering Day, Referral Program, and more!
• 🎁 Discounts on a wide range of Samsung products

Equal Opportunity Employer

Samsung Electronics values diversity and is an equal opportunity employer. We welcome applicants from all backgrounds without discrimination.

📩 Ready to Power the Future with Samsung?

Apply now and start your journey with a global tech leader.