F&B Marketing Manager

• Strategic Leadership: Develop and execute an annual marketing and communications plan for all five restaurants and bars, aligned with hotel and brand objectives.
• Brand Building & Positioning: Elevate the profile of each outlet through compelling storytelling, creative campaigns, and consistent on-brand messaging across all digital, print, and social media channels.
• PR & Media Relations: Manage relationships with media, influencers, and PR agencies. Oversee press releases, FAM trips, interviews, and restaurant-related publicity campaigns.
• Campaign Management: Launch and manage promotions, seasonal campaigns, and event marketing to drive footfall, revenue, and customer engagement.
• Content & Digital: Oversee the creation of content (photography, video, basic editing, copy) for social media, email marketing, and website updates in collaboration with the hotel marketing team.
• Performance & Reporting: Monitor, analyze, and report on campaign results, media coverage, and ROI. Use data to inform future initiatives and optimize strategies.
• Collaboration: Support the Director of Marketing & Communications with marketing campaigns, work closely with chefs, outlet managers, the digital team, PR partners, creative team, and internal stakeholders to ensure cohesive and timely execution of marketing plans.

Qualifications

• Bachelor's degree in Marketing, Communications, Hospitality, or a related field.
• Minimum 4–6 years of experience in F&B marketing, preferably within luxury hospitality or high-end dining.
• Proven experience managing marketing campaigns for multiple restaurant outlets and/or concepts.
• Strong understanding of the Dubai dining landscape, media scene, and F&B consumer trends, with minimum 2 years of local market experience preferred.
• Excellent verbal and written communication skills in English. Arabic and/or French is a plus.
• Creative thinker with strong project management and organizational skills.
• Proficiency in social media platforms, digital marketing tools, performance reporting, and media analytics including UTMs and campaign analytics
• Naturally detail-oriented and up to date with the latest marketing trends and guest insights