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Marketing Manager

Sunset Hospitality Group

Job Description

Comprehend and understand operations and general business policies and procedures of Sunset Hospitality Group so that such policies and procedures can be supported through Dream Marketing efforts

Identifies marketing opportunities by identifying consumer requirements; defining market, competitor’s share, and competitor’s strengths and weaknesses; forecasting projected business; establishing targeted market share

Support all operations and general business policies of Dream when interacting with managers and employees

Develop appropriate creative and implementation strategies for building Dream brand image within its industry, soliciting appropriate input from management

Develop and implement appropriate strategies for generating effective public relations exposure

Develop and submit as requested detailed budgets for the marketing department

Oversees the management of the marketing budget on a day to day basis

Determines annual and gross-profit plans by forecasting and developing annual sales quotas for regions; projecting expected sales volume and profit for existing and new products; analyzing trends and results; establishing pricing strategies; recommending selling prices; monitoring costs, competition, supply, and demand

Provide recommendations to operations and their managers for improving the quality of the stores marketing programs while maintaining a positive relationship with them at all times

Develop and manage relationships with external organizations (e.g., advertising, and public relations agencies, market research firms, etc.) as necessary to assist with the development and implementation of Dream marketing efforts in a cost efficient and results oriented manner toward the achievement of predetermined goals

Achieves marketing and sales operational objectives by contributing marketing and sales information and recommendations to strategic plans and reviews BA degree in Marketing from a reputable university

Minimum 8 years of experience

Fluent in English

Excellent computer skills

Excellent management skills

Strong planning and budgetary skills

Confident and dynamic personality

Strong analytical and project management skills

Creative

Good business awareness including external markets and competitor positions

Good knowledge of policies and procedures, their development and applications

High coaching skills are a must in order to maintain the positive and supportive role with the Store managers and teams

Excellent Interpersonal and communications skills

Highly cooperative team spirit

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