Jobs in Vodafone – Digital Media Specialist

Job Description:

This role forms a critical part of Vodafone’s insourced media team that will take full strategic and operational accountability of Digital Direct Buys disciplines. This reflects the next phase of digital transformation at Vodafone, and an emphasis on delivering against its operating principles of transparency, ownership and independence.

Job Responsibilities:

• Campaign execution to deliver against media and business outcome KPIs, managing account, campaign tactics setting, reporting and optimization;
• Work with the Digital Media Manager to implement high-level strategy, campaign goal, strategy setting;
• Implement trading strategies via publisher Direct Buys;
• Implement optimized configuration and integrations on technology platforms;
• Integrates internally: Brand/Performance/Consumer & Enterprise Business Units/Segments;
• Work closely with the programmatic specialist on cross campaign strategies Direct/Automated Buy (for retargeting, prospecting, x/up-selling);
• Harness 1st, 2nd, and 3rd party data sets, to deliver effective segmentation and outcomes;
• Part of team taking full end-to-end responsibility of Direct Buys (display, video etc.), and setting discipline leadership across Brand and Performance media agendas together with the Digital Media Manager;
• Campaign execution to deliver against media and business outcome KPIs, managing account, campaign tactics setting, reporting and optimization;
• Work with the Digital Media Manager to implement high-level strategy, campaign goal, strategy setting;
• Implement trading strategies via publisher Direct Buys;
• Implement optimized configuration and integrations on technology platforms;
• Integrates internally: Brand/Performance/Consumer & Enterprise Business Units/Segments;
• Work closely with the programmatic specialist on cross campaign strategies Direct/Automated Buy (for retargeting, prospecting, x/up-selling);

Job Details:

Company: Vodafone

Vacancy Type:  Full Time

Job Location: London, England

Application Deadline: N/A

Apply Here