Expo 2020
Job Description:
The purpose of the Manager, Social Media Campaigns is to plan and deliver paid and organic social media content for Expo 2020 social media channels and international/domestic campaigns in multiple languages during the consideration and conversation phase that contributes to the overall ticket sales for Expo 2020.
Job Responsibilities:
- Pro-actively work with our Creative and Media Agencies to deliver best in-class insight driven campaigns and media plans;
- Managing the implementation, tracking, and measurement of all campaigns, including post-campaign effectiveness analysis;
- Use analytics from previous campaigns and consumer research to inform and create performance indicators for future campaigns;
- Ensure content is being adapted in multiple languages for multiple channels as per CPSs and timelines and before campaign launch date;
- Manage the day-to-day relationship with the agencies, ensure content is delivered being against timelines and as per guidelines;
Job Requirements:
- Demonstrates in-depth knowledge and understanding of social media platforms, their respective participants and how each platform can be deployed in different scenarios;
- Multi-tasker who is well organized, with impeccable written and oral presentation skills;
- High attention to detail and proven ability to manage multiple, competing priorities simultaneously;
- Strong understanding of social media measurement and insights as well as overall knowledge in digital analytics;
- Creative and Social media agencies management;
Qualification & Experience:
- 6+ years of relevant work experience, as well as:
- A Bachelor’s degree in Marketing, Arts or Business;
Job Details:
Company: Expo 2020
Vacancy Type: Full-time
Job Functions: Strategy/Planning
Job Location: Dubai, United Arab Emirates
Application Deadline: N/A
