Digital Marketing [SEM/SEO] Professional

Stafford Global

Job description / Role

This job is only for those who live and breathe PPC campaigns especially Google Adwords
and will require mastery and creativity on running paid ads. The opportunity is best suited for
candidates with few years of experience and has gained expertise in maximizing the results of a PPC
campaign. We would prefer candidates who have proven track records by giving references or
detailed statistics of their CTRs, Conversions and other major metrics crucial to the campaigns they
ran or have run before.

Develop, manage and optimise PPC & Display campaigns which exceed KPIs
• SEM and Social Ad campaign set-up, management and optimization
• Communication and management of third party leads suppliers
• Work closely with the SEO and Web development team to build on the existing SEO
strategies to improve SERP rankings
• Prepare reports using internal data and Google Analytics to assess performance
• Track KPIs to assess performance and pinpoint issues
• Conducting advertising campaigns in Google Adword and other PPC channels

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