BOUCHERON – Middle East Visual Merchandising and Store Planning Coordinator H/F


Created by Frdric Boucheron in 1858, Maison Boucheron has evolved through four generations of direct descendants. A visionary designer and the very first of the great contemporary jewelers to open a boutique on Place Vendme, Boucheron still embodies absolute excellence in Jewelry, High Jewelry and Watchmaking today. The Boucheron style, free and daring, never ceases to invent the classics of tomorrow.

You will have regional oversight for the execution and implementation of HQ VM guidelines, and local adaptation to best fit the commercial needs of the markets.
You will act as a local coordinator for construction and renovation projects and will be responsible for maintenance.
You will ensure store appearance and VM are consistent with overall image and standards of the brand in accordance with the corporate guidelines.

  • Manage roll out of VM guidelines across GCC markets, through implementation and maintenance of store displays and merchandising to best follow HQ guidelines, with local adaptation to best fit local needs.
  • Consolidate ordering, allocates delivery and follows invoicing of
  • display materials / event kits / other retail tools for the region
  • with strong collaboration with local markets on needs.
  • Train, guide, support and challenge local commercial teams for visual merchandising strategy and standards.
  • Conduct ongoing training of boutique managers and SA in visual merchandising standards, and reporting procedures.
  • Set up good communications (and methods) between boutique manager and SA for daily VM implementation and monitoring.
  • Collaborate with Regional Merchandising Manager
  • for best product zoning and optimization of store density by market by store.
  • For new product launch VM implementation and reporting.
  • Participate actively in store openings, in-store events and other brand events
  • Conduct research of competitors display campaigns for quarterly report.
  • Act as the local interlocutor for SDP HQ in all store renovation and construction projects in the GCC, providing local support and coordination with architect, landlord, vendors
  • Support HQ SDP team in preparing specifications and detailed budgets, in charge of the follow up of the invoicing/split of the cost with partners
  • Coordinate with related departments to solve all project issues
  • Attend site handovers and follows-up outstanding work completion if any
  • Store maintenance : identifying all maintenance needs, orchestrating the quotation in accordance with both HQ guidelines and partners teams
  • Alert the Brand director if necessary to negotiate funding with the partners
  • Supervise the execution of the maintenance works
  • Implement an entire network of supplier for easy maintenance of the actual stores around 5 countries from the GCC
  • University graduation with good English and Arabic written and spoken skills
  • 5 years VM or SDP experience, ideally in Watch & Jewellery / Fashion / Luxury fields.
  • Trackable relevant experience in retail industry
  • Organized and attention to details
  • Able to handle multiple projects with minimum supervision
  • Ability to identify issues, tackle problems and create solutions
  • Strong interpersonal and communication skills to liaise with internal and external parties
  • Self-motivated, independent, initiative, detail minded and hardworking
  • Operational proficiency with MS Office and AutoCAD software
  • Business travel is required

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