Area Development Manager(Fresh)


Job description / Role

• Ensure all sales routes under supervision have up to date route plans.
• Ensure all customer data integrity is continually updated and correct.
• Ensure that all routes under supervision have the correct quantity and mix of saleable product to service their outlets on a daily basis as per the company must stock list.
• Ensure that outlets under supervision meet the companies ’Picture of Success’ standards.
• Conduct a minimum of 2 visits in the market on route per salesmen under supervision on a monthly basis.
• Conduct daily visits in the market.
• Review daily the service levels and sales volume and return performance by route with each salesman in the team. This should be measured against the salesman’s agreed route plan.
• Responsible for the achievement of distribution targets under area of supervision.
• Responsible to deliver monthly sales volume and wastage targets for supervisory area.
• Responsible to ensure the correct visibility and display of products in all outlets is as per the company agreed standards.
• Responsible to ensure that salesmen under area reconcile their stocks and cash deposit on a daily basis.
• Responsible and accountable for supervising a team of sales representatives, ensuring the correct service levels, distribution and display of company products to an agreed customer base.
• Responsible and accountable for ordering the correct volume and mix of product to service the outlets under supervision to the agreed company standards.
• Responsible for implementing Planograms across outlets and categories.
• Responsible and accountable for wastage control for all routes and outlets under supervision.
• Responsible and accountable for the implementation and management of company strategies and plans in the area under supervision.
• Responsible and accountable for the leadership, training and coaching of personnel under direct supervision.
• Responsible for Fresh category of Modern Trade for Abu Dhabi & Al Ain/ Dubai
• Develop Sales plans and budgets to achieve & exceed annual sales objectives.

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